Fun isn’t a distraction from learning — it’s the secret to making it stick. Bonfire Training explores the science behind why enjoyable training boosts dopamine, memory retention, and real results.
Training & Development
DISC Behavioral Styles: A Learned Superpower
What if you could predict how people behave before conflict ever starts? DISC training gives your team that edge — helping everyone understand their own style and work better with others.
Tips for Giving Feedback in a Remote Work Environment
Remote work hasn’t made feedback easier — it’s made it harder. Bonfire Training shares practical tips for leaders and teammates to give and receive constructive feedback when screens replace face-to-face conversations.
Team Training: The Secret Ingredient to a Successful Product Launch
Behind every memorable customer moment is a well-trained team. Bonfire Training uses a viral Universal Orlando story to show why investing in your people before a product launch is the most important prep you can do.
The History of Bonfire Training
Nearly 40 years ago, Bonfire Training started as PhonePRO — launched out of a living room in Indianapolis with one salesperson and one trainer. Here’s how a big idea and a lot of grit became one of the most trusted names in customer service training.
Above the Line
What separates excellent service from average? A line. Bonfire Training’s Above the Line course helps your team develop the customer-first mindset, empathy, and conflict resolution skills to consistently go above and beyond.
Stop Calling Me “Hon”
“Hon,” “sweetie,” “dear” — terms of endearment might feel friendly, but in customer service they can come across as dismissive or even offensive. Bonfire Training explains why professional language builds more trust than pet names ever will.
Further Your Commitment to Above The Line Service With These Courses
78% of agents are seen as brand ambassadors — yet over half say they need better training to do their jobs. Bonfire Training shows how to close that gap with fun, results-driven Above the Line customer service development.
The Working Genius
Got talented people but still hitting performance gaps? Bonfire Training is a certified Working Genius facilitator — and this Patrick Lencioni model helps teams understand their strengths, fill the gaps, and put the right people in the right seats.
Customer Experience vs. Customer Service
Customer service puts out fires — customer experience builds the relationship that prevents them. Bonfire Training breaks down the key differences between the two and why you need both to win.