The Platinum Rule of Service

“Treat others the way you want to be treated” is a phrase we’re probably all familiar
with. Commonly referred to as “The Golden Rule,” this guiding principle reminds us
to treat others with kindness, respect, and consideration—because that’s what we
want for ourselves.

Great, right? Well, there is one catch: everyone is different. This is where The Golden
Rule has its limitations. While you might want one thing, your peer may want
something completely different. In acknowledging and validating our individual
uniqueness, “The Platinum Rule” was born.

The Platinum Rule is about “treating people how they want to be treated.” This is an
important distinction because this shift in mindset allows us to consider the wants
and needs of others rather than putting ourselves at the forefront. Built on the
foundation of DISC Behavior Skills and Assessment, we’ve designed training to equip
your team with relevant and applicable skills to elevate their level of service and
meet customers where they are.

The focused topics of this training program include the following:

• Learning how to identify the customer’s behavioral style
• Adapting to the customer’s pace, phrasing, and pitch
• Understanding the different ways to help retain your customers
• Solving the customer’s problem in their own vocabulary