Customer Service Courses


Customer Service Essentials

Empower your team members to make every interaction a productive and successful one.  Scroll down to see our Leadership Development Essentials and Train-the-Trainer Licensing courses. Together, these three courses, which are exclusive to Customer Service Essentials (CSE), combine to create the perfect program for sustainability and consistent onboarding.


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Customer Service Training

Customer Service Essentials is our flagship course and it yields results your customers will immediately notice and appreciate.

Handling Difficult Customers

Develop a custom formula for how to handle difficult calls, prevent escalation, reduce stress, and be an ambassador for your company.

The Customer Experience

Create a positive first impression, learn how to ask tactful questions to solicit the right information, and close calls with courtesy and professionalism.

Positive Communication

Use active listening skills to engage with the customer, convey empathy, and select positive words to soften negative information and increase cooperation.

Ownership Mentality

Attitude and mindset directly impacts the service provided. Learn how to shift focus from blaming others to solving the problem.

Leadership Development Essentials

The ideal complement to Customer Service Essentials (CSE), this course focuses on equipping your leaders with mentoring strategies, personalized development plans, and post-training activities for long-term organizational success and personal growth.

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Customer Service Trainning Program


Train-the- Trainer & Licensing

Your trainers will spend the day with their Bonfire Training instructor learning the Customer Service Essentials (CSE) concepts as well as the psychology and reasoning behind them. Your trainers will feel confident and ready to deliver the course and prepared for any questions that may come up during their training classes.

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Above the Line Service

Ready to take your service above the line? “Above the Line” goes beyond providing customer solutions, it means taking ownership for yourself and the impact you have on customer relationships.

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Customer Service Training Program


Customer Service Advantage

The focus of this course is on building vital behaviors that enable your team to increase customer loyalty while improving morale, teamwork, and commitment throughout the workplace.

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Field Customer Service Essentials

Field employees exposure to clients is unique because they always have to be "on". This course helps your field employees be GREAT by equipping them with key behaviors and interaction techniques to show a customer-first focus.

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Customer Service Training Program


Serving Self and Others

Interested in fostering better communication skills for your customers? Learn how to make a difference with each customer that connects them uniquely to your organization.

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Compassion Fatigue

Are your employees showing an increase in cynicism and emotional exhaustion? This course in Compassion Fatigue will introduce techniques involving self-care and reflection, that can help employees have more empathetic connections with your customers.

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Customer Service Training Program


Essential Refreshers

Has it been at least 12-18 months since the initial Customer Service Essentials or Sales Essentials course was delivered to your team? Now is the ideal time to review, refresh and enrich some of the real-time communication skills learned during those courses.

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Sales & Service Essentials

Grounded in the principles of relationship selling, this course will empower your sales team members to build better relationships while increasing their sales volume.

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